The List of Things That Arenât the Same as They Were in the â80s is longer than ZZ Topâs beards, but one of the biggest changes has been the out-of-market corporate takeover of local radio.
Nowadays, if you dial up your favorite station when youâre driving to and from work, youâll undoubtedly hear live voices, though thereâs no guarantee the butts attached to those voices are sitting in Duluth or Minneapolis. Rocking Johnny Rocker can spit out the forecast for this weekendâs Twins game, but as far as you know, heâs pulling that info off Google while wacky-bantering from Albuquerque.
It wasnât always this way. Before the corporate consolidation that began in the â90s, radio stations used to broadcast live, 24-7. Stations were staffed by real human beings spinning real vinyl records in a studio, not a robo-DJ in a closet, digitally tapping a touchscreen.Â
I should know. From 1985 to 1987, I kept the insomniacs of Duluth rocking while never once talking over their favorite songs from Led Zeppelin, the Scorpions, or Lynyrd Skynyrd. I was Mr. Late Night Rock ânâ Roll, working the overnight shift on 95 KQDS. What was it like cueing up some Hooters while sliding Bob Dylan out of his protective sleeve during an â80s graveyard shift on Duluthâs oldest classic rock station?
Listen upâŚ
Power
Itâs difficult to describe that feeling of omnipotence after assuming my position behind the microphone. When I hit that ON THE AIR button, I was the only voice on KQDS. I held the powerful Spirit of Radio in my smooth labor-free hands. If I didnât have Van Halen cued up, you heard nothing! If I decided to swap out the latest syrupy White Lion dreck with a banger like âIâve Seen All Good Peopleâ by Yes, thatâs what you heard! If I wanted to spend several hours holding up Lita Fordâs self-titled album cover with one hand, I did it! There was no one to tell me no, absolute curatorial freedom.Â
Speaking ofâŚ
Solitude
I was alone. No uptight managers or annoying co-workers crowding my workspace. When the evening guy sauntered out that studio door, I flew solo until the morning guy showed up eight hours later. KQ was buried deep in the bowels of a Duluth office building, full of dentists, financial advisors, and assorted muckety-mucks who got things done from 9 to 5. Once the sun went down, that place was a morgue. The studio was bathed in the amber glow of a solitary lamp hanging low over the control board like a vulture.Â
And when you grew up on Stephen King books and Kolchak: The Night Stalker, well, it was easy to get spooked. Shadows flickered nightly across the giant studio window facing out into the lobby. Of course, I knew Leatherface wasnât going to slowly rise up in that window, holding a bloody bag full of severed heads, b-b-b-b-b-ut: I popped up for a quick check, just to be sure. And those rumors of Paul McCartney being dead were ridiculous⌠until 2:34 a.m., when you were positive if you glanced to the left, youâd see his bloated ghost face staring at you, a long bit of drool hanging out of the side of his Macca zombie mouth.
Of course heâs not over there. Iâm not even going to look⌠but⌠what if he is?
Wow. The adrenaline rush off those self-induced creep sessions was amazing! Of course, I still welcomed the sight of a blinking studio line, indicating yet another drunk UMD frat party needing a jolt of Ozzyâs âCrazy Train.âÂ
Speaking ofâŚ
Presence
Try calling your favorite radio station tonight at 4 a.m. Youâll have better odds of reaching Paul McCartneyâs ghost. But back then, I answered every call: rowdy drunks, lonely recluses, the labor crew at the Duluth Arena-Auditorium, all of them requesting songs that were probably coming up in the rotation anyway, but at least I acknowledged the existence of my midnight comrades.
The truth is, we didnât do requests. During the day, KQ was tightly programmed with 54 minutes of music and six minutes of ads every hour. But hereâs the thing: They never changed that format for my shift, despite the fact only a couple ads would run during this stretch; that overnight oversight gave me a musical hole to fill every hour. I could play whatever the Hells Bells I wanted! Melancholy? Sprinkle in âThe Wreck of the Edmund Fitzgerald.â Amped up on No-Doz and coffee? Crank out both Guns AND Roses. So, if you happened to request something I felt like playing, and you hadnât passed out, we had yet another human connection.
Expertise
Today, thereâs often less skill involved in playing music on the radio. You push a button. Even Pete Stauber could do it. (Maybe.) Back then, you had to track down the album, carefully place it on the turntable, count the tracks, lightly drop the needle, listen for the first burst of sound, wheel it back half a turn, and only then was the next song cued up and ready. Your work wasnât done. Next, you had to stay alert and listen for the last note of the song currently playing, which some musicians purposely made difficult. I mean, you try to figure out when Lindsay Buckingham and Stevie Nicks are finished getting it on at the end of âBig Love.â
Also: That spinning turntable was live. And if one were to, say, accidentally knock over a liter of Jolt Cola, careful listeners might notice the gentle piano of âFaithfullyâ abruptly replaced by a SHRIEKING NEEDLE SCRATCH JOURNEYING ACROSS THE WHOLE ALBUM!!! If one were to do thatâŚ
Nearly 40 years later, working overnights at 95 KQDS remains the best job I ever had. Matter of fact, Iâd go back to it in a Heartbeat City, if all the personality, humanity, and fun hadnât been sucked out by big-biz weaseldom.
Also? Iâd have to return that Lita Ford album cover. And itâs a little bent.
Extra KQ tidbits: The Two Most Popular Requests
- âCan you play âComfortably Numbâ? âCuz I am-m-m-m-m!â
- âMy cousin/sibling/best friend died tonight. You gotta play âRiders on the Storm.â It was my cousin/sibling/best friendâs favorite song.â
Extra KQ tidbits: Best Bathroom Break Songs
- âKashmirâ by Led Zeppelin (8:36). Plenty of time for Takinâ Care of Business, then a leisurely stroll to find oneâs second, third, or fourth wind.
- âThe Low Spark of High Heeled Boysâ by Traffic (11:40). For those Taco Johnâs two-for-one Super Burritos shifts.